When I approach freelance work, I ask my clients one main question: what do you want to communicate? What do you want your audience to know when looking at this?

For a collegiate honors conference, that was the idea of how ideas can become electric, how they can inspire. For an up and coming car saleswoman, it was trustworthiness and that the customer comes first. The two resumes that I have here are tailored specifically to the personalities of the people so that who they are is communicated to potential employers.